The 77Academy story

77Academy was set up by New Media Marketing agency 77Agency. The 77Agency management team is a group of relatively young people with diverse backgrounds and nationalities. Among the staff are professionals from the finance world, the traditional marketing industry, and the software programming world, and many of them are experienced teachers and tutors.

At 77Agency, teams of young people operate in a flat and informal structure. Each member of a team is responsible for managing a specific part of a client’s campaign, depending on their area of expertise. External specialists are sometimes consulted when exceptional skills are needed - for example, certain aspects of Search Engine Optimization or video editing.

The team consists of people of many nationalities, including Australian, Scottish, American, Italian, Dutch, Russian, Bulgarian, Ukrainian and Argentinean. The cultural diversity provides an excellent background for the online campaigns that are managed, monitored and controlled from our offices, campaigns that are being run in approximately twenty countries worldwide, in more than ten languages.

What made us start 77Academy?

In our line of work, New Media Marketing, we came across many companies that were in need of experts in the field. Some of these companies wanted to have the experts in-house. At 77Agency, it has always been our goal to provide our clients with permanent know-how and expertise to fully exploit their businesses online. We decided to take our services a step further, and started our own New Media education centre: 77Academy.

77Academy provides companies with New Media experts that have completed our training program following University, but also offers training to existing employees or marketing & IT departments if required.